Our Story

Just Kids Furniture was established in 2006 by businessman George Sotiropoulos who was selling both adult and kids furniture. George identified a gap in the market for kid’s furniture especially for custom-made solutions. Coupling with his natural fun and outgoing personality, he found creating kids furniture more lively, colourful and rewarding. He especially enjoys seeing kids getting excited over their new room and the memories they can create there. 

Fay and George met in 2008 and Fay shortly after left her corporate career to pursue something more meaningful and intrinsically satisfying, and started to work with George in the business.

As husband and wife it was critical that they separate their roles in the business to make it work. The decision was clear, as George was making and painting furniture at the back of the mentone retail shop while answering the phone and serving customers. Fay simply took over the customer service as George focused on the designing and creating of the furniture.


Custom-made quality furniture is their passion!

With minimal custom made options in the market and mostly imported low quality bedroom furniture available, makes creating custom-made children bedrooms much more enjoyable.

They find it essential to cater for each and every customer needs by a bottom up approach and truly help the customer create their dream bedroom.


The Team at Just Kids Furniture

Fay and George can’t do it all by themselves and they have a great team who are involved in every part of your furniture item. Kathy at customer service, Fred, Adrian and Keenan making the furniture, Bev and Corey the specialized painters are dedicated to their work and to the business.  

The factory is the heart beat of the company - where parent’s and kids dreams are created. George is the captain, running the CNC cutting machine and engineering all the parts of the furniture, the furniture makers construct and create furniture, and the painters- do the hard and taxing job of finishing off the furniture, sanding, undercoating, sanding again and top coating.


10 Reasons to choose Just Kids Furniture